Thursday, May 30, 2013

Why Chroma?

According to the Search Engine Optimizer (SEO) rules and regulations for writers hoping to further excel their Internet popularity, the keywords used in blog titles should have two or more words in it that readers are most likely going to search for, such as, "Writing Tips," or, "How To Become The Next J.K. Rowling." So how many of my readers would ever think to search, "Chroma?" None, right? Well, very few know of my future career goals, which is why I have chosen to reveal them here in this blog. My future career goals did not stop with wanting to be a princess, clown, veterinarian, artist, or even an author. No, in today's economy, I knew that trying to base a career off of something so hit-or-miss would be dangerous and costly. This is just another reason why I added the master in Business Administration, to ensure that I would be able to maintain a job that would continue to benefit me and my future family. So, why Chroma?

Exactly a year ago, I decided to return to college. After getting kicked out of Biola University (perhaps a story for another blog, yes?), I took a year off of school, thinking that I wouldn't need a degree in order to kick off as an incredible author. Sadly, another mistake God made in creating me was burdening me with Diabetes, a costly disease that I cannot afford to pay for without help from my father's military insurance. Naturally, the only way to stay on their insurance until I am 26, was by returning to school. Thus began my academic journey through Southern New Hampshire University, an online university that has surprisingly taught me more than any other academic resource. As the first born, I have always been a strong willed, hard headed, leader. I love taking charge, and boy, do my siblings know it! My dream of owning my own literary agency began in May of 2012 and has been growing ever since. People find it a funny combination: someone who loves to write, hates to read, and cannot spell. Despite the fact that I am wary about touching already published books, I have found much joy in editing writers' stories on Mibba, where I write. I love giving tips, comments, and constructive criticism. For every two critiques I give a struggling writer, I make sure to include one compliment. My goal is not to harshly break apart a writer's baby, but instead give them advice on how to embody their good qualities and work on improving their lesser ones.

Following my business career, I took a Financial Accounting course where the final project was to write a business proposal, complete with an operation analysis, competition analysis, and first year pro forma financial statements. My proposal ended up being 11 pages long and scored a 150/150. I will not post the entire proposal here, however, I will give you a brief underlay of why I chose Chroma for not only my business enterprise, but also for the title of this blog. When researching chromatic colors, I came across a phrase in an online dictionary that stated, "A color's value is its brightness, its chroma is its strength, and its hue is its position in the spectrum." I immediately took a liking to the word chroma and its purpose in defining the position of a color that I thought it to be a perfect name for my business. Chroma is the strength of saturation, which is the state that occurs when nothing more can be absorbed or added. Chroma: A Literary Agency will be a service enterprise that will not only act as the mediators between writers and publishers, but also offer extended programs for writing development processes and character development. Most publishing companies overlook new authors who submit works with poor grammar and spelling, and improperly developed characters and plots. My goal with this business is to take a step above the average literary agency by building relationships with our authors and helping them to understand how to truly write. Not only will the people at Chroma personally sit down with each author to get to know them and their work, we will also pick apart and redevelop their story so that publishers will be fighting to sign them. Our job as a literary agency would be to act as a gateway between authors and publishing agencies, deal with contract negotiations, ensure payment of royalties, and act as a mediator if there are any problems between the author and the publisher. Many lucrative companies will ignore non-agented authors and by representing authors with skills we helped to create, I hope that the best of the best will finally have their voice heard.

Although my intentions with Chroma are still in their very early forms, I feel that this is a company with much potential, which is why I felt it necessary to pursue a master in Business Administration, especially as a woman. Ever since discovering the term chroma, I have felt a connection with it, which is why I have chosen it for my blog title. It may not be a popularly searched word, but the history that I share with it is all that matters to me. Chroma is a sign of strength, and I find myself to be a strong woman with strong writing skills.



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